Episode
How GamEffective Became Centrical
“If we don’t have a new name by Monday, we’re staying with the one we have.” That statement proved to be crucial to successfully devising, d
How GamEffective Became Centrical
Geoff Smith
December 8, 2019
“If we don’t have a new name by Monday, we’re staying with the one we have.”That statement proved to be crucial to successfully devising, defining, and launching a new brand for the company that was previously known as GamEffective and is now called Centrical.
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